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SOFTSWISS – Sportsbook by VZ Agency, a nominee on Motion Design Awards SOFTSWISS – Sportsbook by VZ Agency, a nominee on Motion Design Awards

SOFTSWISS – Sportsbook

Avatar of  on Motion Design AwardsAvatar of  on Motion Design Awards
VZ Agency
Dubai, AE
Video of the day - September 23, 2023
concept: 7.11design: 7.77motion: 7.86sound: 7.01How the score is calculated
final score: 7.52details
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About this video

SOFTSWISS is an IT developer of software for betting companies. The video was used in the brand's social networks, on the website, and at industry exhibitions. We built a promo video of the software for launching a gaming business on the same "game" motion design with a dynamic change of elements from scene to scene. At the beginning, we depicted a circular changing dial of betting odds, which are the basis of any betting business. Next – a fan composition of elements of sports competitions – balls, bats, helmets, rackets, etc., reflecting various competitions. The design of a horizontal tile rotating around its axis reflects that Sportsbook is in a single ecosystem with other brand products (Game Aggregator, Jackpot Aggregator, Affilka, Casino Platform). The connected network of dice, representing a mass of players, demonstrates how the product reduces the risks for the bookmaker by "disconnecting from the network" the desired suspicious player – the connection breaks, and the red cube goes out. At the end, the sports elements from the previous scene fly into the box, which closes, spins, and gets into the frame with the Sportsbook logo. Thereby demonstrating that this is a ready-made solution "out of the box". The whole video is built from light and clear images in the brand's corporate style with an emphasis on classic 3D animation. The second video in the continuation of the same SOFTSWISS series: https://vimeo.com/737898167

About VZ Agency

Still image of SOFTSWISS – Sportsbook by VZ AgencyStill image of SOFTSWISS – Sportsbook by VZ Agency
Still image of SOFTSWISS – Sportsbook by VZ AgencyStill image of SOFTSWISS – Sportsbook by VZ Agency
Still image of SOFTSWISS – Sportsbook by VZ AgencyStill image of SOFTSWISS – Sportsbook by VZ Agency
Still image of SOFTSWISS – Sportsbook by VZ AgencyStill image of SOFTSWISS – Sportsbook by VZ Agency
Still image of SOFTSWISS – Sportsbook by VZ AgencyStill image of SOFTSWISS – Sportsbook by VZ Agency
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