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Fido - Catch the Holideals Magic by Tonic DNA, a nominee on Motion Design Awards Fido - Catch the Holideals Magic by Tonic DNA, a nominee on Motion Design Awards

Fido - Catch the Holideals Magic

Avatar of  on Motion Design AwardsAvatar of  on Motion Design Awards
Tonic DNA
Montreal, CA
Video of the day nominee
concept: 7.47design: 7.87motion: 7.69sound: 7.40How the score is calculated
current score: 7.65details
20 days left
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About this video

In "Catch the Holideals Magic," we transformed Fido's holideals into an immersive, magical experience. The story follows the Holideals tags as they escape the craftsman’s workshop, flying out into the world to land near you. The campaign invites viewers to join the chase, turning the act of finding deals into an exciting adventure. As a continuation of last year’s spot, we created a narrative that blends playfulness, wonder, and engagement to stand out during the holiday season.

About Tonic DNA

Still image of Fido - Catch the Holideals Magic by Tonic DNAStill image of Fido - Catch the Holideals Magic by Tonic DNA
Still image of Fido - Catch the Holideals Magic by Tonic DNAStill image of Fido - Catch the Holideals Magic by Tonic DNA
Still image of Fido - Catch the Holideals Magic by Tonic DNAStill image of Fido - Catch the Holideals Magic by Tonic DNA
Still image of Fido - Catch the Holideals Magic by Tonic DNAStill image of Fido - Catch the Holideals Magic by Tonic DNA
Still image of Fido - Catch the Holideals Magic by Tonic DNAStill image of Fido - Catch the Holideals Magic by Tonic DNA

Credits

Client FIDO Agency TAXI (VML) Production House TONIC DNA Prod Director JAY CAPLAN Art Director ÉLODIE COLLIN Copywriter MICHAELLA ANTONY Creative Director ANTOINE BÉCOTTE, RICK BROWN Account Director LOUTHIERN BONSART Account Supervisor SARAH BROCHET Account Manager GAELLE PAQUET Agency Production EMMANUELLE BERUBE Sound LA MAJEURE

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